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Local Culture

Local Culture

Local Culture

Mike Gorenstein, CEO, The Cronos Group | Feb 27, 2019

Gather your information before making any big decisions

When you enter a new market, it's always important to make sure that you have the most comprehensive information possible. You need partners you can trust. Never say, “Well it works this way where we're from so it must work that way in X, Y, or Z country.” Above all, you need to respect that there may be differences– making sure you factor that into your business decisions is important for your company it's global culture. In the cannabis industry, we’re seeing and will be seeing an international buying spree with the onset of global cannabis law reform.  When discovering and subsequently bringing in a new group, planting a flag, or building som...

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Cannabis Economy is a real-time history of legal cannabis. We chronicle how personal and industry histories have combined to provide our current reality.