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The Moment I Realized I Was An Advocate For The Movement

The Moment I Realized I Was An Advocate For The Movement

The Moment I Realized I Was An Advocate For The Movement

Julianna Carella, CEO, Treatibles | Jan 13, 2019
“If you weren’t already a cannabis activist when you walked into work today, you are one now. By accepting a position in the cannabis industry, you have made a meaningful commitment to the plant. How do you feel about this?” These words were conveyed to every new hire at Auntie Dolores. This served as the litmus test for whether a prospective employee had the backbone to withstand trying events. This includes things like government raids, robberies, bank account closure, being disowned by parents/family/friends, etc.

Operating in Secrecy

Once upon a time we had to watch our backs, operate our businesses in secrecy, hide our money, and create aliases. Why? To operate. To exist. To supply. To advocate for patients, seniors, children, addicts, anxious an...

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Cannabis Economy is a real-time history of legal cannabis. We chronicle how personal and industry histories have combined to provide our current reality.