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Competitive and tenacious from his Jesuit upbringing, all the way through his varied professional career, Tripp Keber has firmly established himself as one of the most public and influential voices in cannabis. We hear all about how Tripp’s risk-taking attitude and “delusional confidence” made him well disposed for success in the nascent cannabis industry, and the various bumps and bruises he’s taken on the way to that success.

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